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Sreda

Featuring specially commissioned artworks, a podcast series, and a selection of timely essays, Sreda online magazine offers a nuanced view on culture and contemporaneity. Content is available for a limited period of time and updated every other Wednesday. The Russian word ‘sreda’ means both Wednesday and the natural, geographical, and social environment.

Roma Uvarov Untitled, 2024

Digital Collage

V–A–C Sreda presents a new issue accompanying the release of V–A–C Sreda 2: Krugozor, a special printed edition dedicated to the evolution of pop music from 1985 to 2008.

One of the most important parts of V–A–C Sreda 2: Krugozor are illustrations by designer Roma Uvarov, created using a collage technique developed specifically for the project. Each work reflects a certain idea—a myth—about past historical periods.

The artist uses a digital, modern visual language in which he combines objects and images characteristic of a particular time. This approach, on the one hand, reveals a mosaic fragmentation of memory and view of the past, and, on the other, creates a point of convergence between the past and the present.

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The views and opinions expressed here are those of the authors, and may not coincide with the position of V–A–C Foundation. 12+, except specially marked content for other age groups.

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